© LOWEST COMMON DENOMINATOR LLC, 2025
She is also a leader in the creator space. As the second employee of Parade, she built the viral micro-influencer program that, as The New York Times put it, “took over Instagram.” The standard she created has since been imitated by a generation of brands.
Services: Creative Strategy • Gifting & Seeding • Creator & Cultural Partnerships • Casting • Event & Campaign Production • Go-to-Market • Communications